CHOXI
Using email to target cart abandoners
![](https://cdn.prod.website-files.com/65af12aef2a54780cacdeb05/65f0dda067fda26ac4f19f04_web%20s%20(2).webp)
Results
47%
Email Open Rate
$250K+
Generated From Email in 30 Days
21%
Email Click Through Rate
$0.40
Revenue per Email
The Challenge
In conjunction with its rapid growth and massive daily traffic volumes, Choxi recognized the need to not just be able to re-message cart abandoners but also the millions of other window shoppers who browsed product and category pages but didn’t even add any products to their cart in the first place
![](https://cdn.prod.website-files.com/65af12aef2a54780cacdeb05/65dfe0575c73ffbb7bdfd0a9_Choxi-Small-tilev2.png.webp)
![](https://cdn.prod.website-files.com/65af12aef2a54780cacdeb05/65f2267b1d896297afc0882b_Untitled%20design%20(32).webp)
What we implemented
Choxi engaged RQmedia to power all their browse abandonment campaigns in an effort to reach the other 95% of shoppers who didn’t add anything to their cart but still showed some level of purchase intent
“[We have] created new revenue streams through email channel that we never used before. And it’s been a pleasure working with [the team]
![](https://cdn.prod.website-files.com/65af12aef2a54780cacdeb05/65dfe0b81188d3b5f291824a_vishal.png.webp)
Vishal Agarwal
EVP & CMO, Choxi.com
- FINALISTGoogle Search InnovationGoogle Premier Partner Awards 2018
- FINALISTGoogle Search InnovationGoogle Premier Partner Awards 2018
- WinnerBest Social Selling / Commerce CampaignHashtag Asia Awards 2023
- FinalistBrand AwarenessGoogle Premier Partner Awards, 2024
- FINALISTLead GenerationGoogle Premier Partner Awards, 2024
- WinnerRising StarMicrosoft Partner Awards, 2021
- FINALISTOnline SalesGoogle Premier Partner Awards, 2021
- FINALISTAccount TeamGoogle Premier Partner Awards, 2021
- WinnerGoogle Shopping Ad ExcellenceGoogle Premier Partner Awards 2019
- FINALISTGoogle Search Ad ExcellenceGoogle Premier Partner Awards 2019
- FINALISTGrowing Businesses OnlineGoogle Premier Partner Awards 2019
- FINALISTGoogle Display Ad ExcellenceGoogle Premier Partner Awards 2019
- WINNERGoogle Shopping Ad InnovationGoogle Premier Partner Awards 2018
- WinnerBest eCommerce IntegratorNational Online Retailers Association 2018
- FINALISTGoogle Search InnovationGoogle Premier Partner Awards 2018
- FINALISTGoogle Search InnovationGoogle Premier Partner Awards 2018
- WinnerBest Social Selling / Commerce CampaignHashtag Asia Awards 2023
- FinalistBrand AwarenessGoogle Premier Partner Awards, 2024
- FINALISTLead GenerationGoogle Premier Partner Awards, 2024
- WinnerRising StarMicrosoft Partner Awards, 2021
- FINALISTOnline SalesGoogle Premier Partner Awards, 2021
- FINALISTAccount TeamGoogle Premier Partner Awards, 2021
- WinnerGoogle Shopping Ad ExcellenceGoogle Premier Partner Awards 2019
- FINALISTGoogle Search Ad ExcellenceGoogle Premier Partner Awards 2019
- FINALISTGrowing Businesses OnlineGoogle Premier Partner Awards 2019
- FINALISTGoogle Display Ad ExcellenceGoogle Premier Partner Awards 2019
- WINNERGoogle Shopping Ad InnovationGoogle Premier Partner Awards 2018
- WinnerBest eCommerce IntegratorNational Online Retailers Association 2018